Privacy Policy

This privacy policy explains how Plataforma Leitura Certa collects, uses, and protects information when you use our online platform and services. We are committed to protecting your privacy and handling your information responsibly and in compliance with applicable data protection laws.

Information We Collect

When you use our site or services, we may collect information about you. This information falls into several categories:

**Personal Identification Information:** This may include your name, delivery address, billing address, and contact details such as email address. We collect this when you create an account, place an order, subscribe to our newsletter, or participate in site features.

**Payment Information:** When you make a purchase, we collect necessary payment details. This information is processed securely, and we do not store sensitive payment card data on our servers after the transaction is complete.

**Account Information:** Information related to your account with us, including your login credentials, purchase history, subscription details, wishlists, reading lists, and preferences.

**Usage and Interaction Information:** Information about how you use our online platform, such as the pages you visit, the books you view or purchase, your interactions with our recommendation system, participation in reading groups or challenges, and clicks and other actions you take on our site.

**Content You Provide:** This includes any content you submit to our platform, such as reviews, ratings, comments in discussion forums, entries for author interviews or events, or information you provide when contacting customer service.

**Technical Information:** Information about the device and browser you use to access our site, including IP address, operating system, browser type, and referring website addresses.

We collect this information directly from you when you provide it, and automatically as you navigate through our site.

How We Use Your Information

We use the information we collect for various purposes related to providing and improving our services:

To process and fulfill your orders for books, e-books, audiobooks, and subscription boxes, including managing payments and delivery.

To manage your account and provide you with access to features like curated reading lists, reading challenges, and discussion tools.

To provide personalized services, such as recommending books, curating content, and tailoring your experience on our site based on your reading history and preferences.

To communicate with you about your orders, account, site updates, and services.

If you have subscribed, to send you newsletters, marketing communications, and information about author interviews, exclusive content, or literary events we think may be of interest. You can unsubscribe from these communications at any time.

To improve our services, online platform, and user experience, including developing new features, analyzing usage patterns, and conducting research.

To operate and maintain the security and integrity of our site and prevent fraud.

To respond to your inquiries and provide customer support.

To facilitate the used book marketplace service, including connecting buyers and sellers and processing related transactions.

Legal Basis for Processing

We process your information based on specific legal grounds:

**Performance of a Contract:** We process information necessary to provide the services you request or that are necessary for the performance of a contract with you, such as fulfilling orders or managing your subscription.

**Consent:** We may process your information based on your consent, for instance, when you subscribe to our marketing newsletters. You have the right to withdraw your consent at any time.

**Legitimate Interests:** We process information for our legitimate business interests, provided these interests are not overridden by your data protection rights. This includes improving our services, preventing fraud, ensuring the security of our platform, and personalizing your experience where this is not based on consent.

**Legal Obligation:** We may process your information where necessary to comply with a legal obligation, such as maintaining records for tax purposes.

Sharing Your Information

We may share your information with third parties only in specific circumstances and always with appropriate safeguards:

**Service Providers:** We use third-party companies and individuals to help us operate our services, such as payment processors, shipping companies, IT service providers, and marketing service providers. These providers only have access to the information necessary to perform their specific functions and are required to protect the information.

**Business Transfers:** If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and the choices you may have.

**Legal Requirements:** We may disclose your information if required to do so by law, in response to a court order, or if we believe that such action is necessary to comply with legal obligations, protect our rights or property, or protect the safety of our users or others.

**With Your Consent:** We may share your information with third parties when we have your explicit consent to do so.

We do not sell or rent your personal information to third parties for their marketing purposes without your explicit consent.

Data Security

We implement appropriate technical and organizational measures designed to protect your information from unauthorized access, disclosure, alteration, and destruction. However, no internet transmission or electronic storage method is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. When your information is no longer needed for these purposes, we will securely delete or anonymize it.

Your Rights Regarding Your Information

Subject to applicable data protection laws, you have certain rights regarding the personal information we hold about you:

**Right to Access:** You have the right to request access to the personal information we hold about you.

**Right to Rectification:** You have the right to request that we correct any inaccurate or incomplete information we have about you.

**Right to Erasure:** You have the right to request the deletion of your personal information under certain circumstances.

**Right to Restriction of Processing:** You have the right to request that we restrict the processing of your information under certain conditions.

**Right to Object to Processing:** You have the right to object to our processing of your personal information in certain situations, particularly where the processing is based on legitimate interests or for direct marketing.

**Right to Data Portability:** You have the right to request receiving your personal information in a structured, commonly used, and machine-readable format and have the right to transmit that data to another controller where technically feasible.

**Right to Withdraw Consent:** If we are processing your information based on your consent, you have the right to withdraw that consent at any time.

To exercise these rights, please contact us using the contact information provided below. We may require you to verify your identity before processing your request.

Cookies and Similar Technologies

Our site uses cookies and similar technologies to function properly, improve your user experience, and analyze site usage. Cookies are small data files stored on your device. They help us remember your preferences, understand how you interact with our site, and provide personalized content and recommendations. You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our site.

Links to Other Websites

Our online platform may contain links to third-party websites that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policies of any third-party site you visit.

Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page. We encourage you to review this policy periodically.

Contact Us

If you have any questions or concerns about this privacy policy or our data practices, you can contact us by mail at:

Plataforma Leitura Certa
2508 Rua Augusta,
5th Floor, Cerqueira César,
São Paulo, SP,
01305-000
Brazil